Akerna Flash Report: Labor Day weekend expected to bring in over $240 million in national retail cannabis sales
Friday, September 3rd, is expected to be the second-highest cannabis retail sales day in 2021, with a predicted $90 million in sales.

DENVER, Aug. 25, 2021 /PRNewswire/ -- Business intelligence from Akerna (Nasdaq: KERN), an enterprise software, leading compliance technology provider, and developer of the cannabis industry's first seed-to-sale enterprise resource planning (ERP) software technology (MJ Platform®), predicts that the upcoming Labor Day weekend, September 3September 6, will bring in over $240,000,000 in legal national cannabis sales. 

Friday, September 3, will be the largest sales day of the weekend, with a predicted $90,000,000 in sales, up 62% from daily average sales. This would be the second-highest sales day of 2021, falling after 4/20, the unofficial cannabis consumption holiday.

"When holidays fall on weekends, the Friday of that weekend sees the largest spikes in spending, which has held up for Valentine's Day, Memorial Day, and the Fourth of July this year," said James Ahrendt, Business Intelligence Architect at Akerna. "With increases in spending comes increases in traffic, making it crucial for dispensaries to plan inventory and staffing ahead of the long weekend."

Saturday, September 4, is predicted to bring in another $69,000,000 in sales, while Sunday, September 5, should see approximately $39,000,000. Monday, September 6, Labor Day, is expected to bring in another $42,000,000.

Other predictions for the holiday weekend (9/03 - 9/06):

  1. Average order total
    1. About $9 more - up $112 from $102.48 (2021 average to date)
  2. Average basket size
    1. 3.7 products per purchase
  3. Category sales:
    1. Flower – 48%
    2. Cartridge/Pens – 32%
    3. Concentrates – 10%
    4. Infused Edibles – 9%
    5. Other – 1%
  4. Demographics:
    1. 62% male
    2. 38% female
  5. Sales by age groups: which was led by the 30-40-year-old age group
    1. Under 30 – 28%
    2. 30-40 –31%
    3. 40-50 – 20%
    4. 50-60 –12%
    5. Over 60 – 9%

About MJ Freeway

MJ Freeway is more than software as a service. Its flagship solution, MJ Platform, includes Platform Insights. Now operators, investors, and regulators can access the industry's largest and most statistically relevant database to drive data-driven business decisions.

Platform Insights provides:

  • The greatest statistical relevance across countries
  • Normalized data (not farmed from various disparate POS platforms)
  • Full cannabis supply chain data
  • Business insights founded in category management methodology

Platform Insights can eliminate the guesswork and provide answers to questions like:

  • What is the gross margin return on inventory?
  • What SKUs should be carried?
  • How do basket adjacencies influence discounting and retention strategies?
  • What does a medical market look like a year or five years after decriminalizing cannabis?

Click here for more information about MJ Platform. 

About Akerna:

Akerna (Nasdaq: KERN) is an enterprise software company focused on compliantly serving the cannabis, hemp, and CBD industry. First launched in 2010, Akerna has tracked more than $20 billion in cannabis sales to date and is the first cannabis software company listed on Nasdaq. The company's cornerstone technology, MJ Platform, the world's leading infrastructure as a service platform, powers retailers, manufacturers, brands, distributors, and cultivators.

For more information, visit https://www.akerna.com/

About the Akerna Flash Report:

Flash Report is a look at buying trends in the cannabis market as captured by Akerna's MJ Freeway subsidiary.

MJ Freeway provides operators with MJ Platform, the industry-leading solution for regulatory compliance technology, from seed-to-sale-to-self. Some instances of the flash report may include business intelligence derived from Akerna's family of companies, including Ample Organics, Leaf Data Systems, solo sciences, Trellis, and Viridian Sciences.

Data is derived from MJ Platform, the leading provider of cannabis compliance software for the marijuana industry. Sales projections are based on market adjustment calculations and represent the entire US market as an aggregate.

Reporting Data is obtained from operators using Akerna's MJ Platform solutions. Akerna has one of the largest seed-to-sale footprints in the cannabis industry, operating in 15 countries and 23 U.S. states, including Pennsylvania, Oklahoma, Puerto Rico, Arizona, California, Utah, Michigan, Colorado, Montana, Nevada, Maine, Vermont, New Mexico, Missouri, Texas, Ohio, Maryland, Washington D.C., Kansas, Arkansas, New York.

Increases are relative to the prior period. Additional business intelligence data sources may include proprietary tools used by Akerna's family of companies.

Forward-Looking Statements:

Certain statements made in this release are "forward-looking statements" within the meaning of the "safe harbor" provisions of the United States Private Securities Litigation Reform Act of 1995. When used in this press release, the words "estimates," "projected," "expects," "anticipates," "forecasts," "plans," "intends," "believes," "seeks," "may," "will," "should," "future," "propose" and variations of these words or similar expressions (or the negative versions of such terms or expressions) are intended to identify forward-looking statements. Such forward-looking statements include but are not limited to statements regarding the ability of the MJ Platform team to help operators make decisions through analytics and reporting. These forward-looking statements are not guarantees of future performance, conditions or results, and involve a number of significant known and unknown risks, uncertainties, assumptions, and other important factors, many of which are outside Akerna's control, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. Important factors, among others that may affect actual results or outcomes, include (i) Akerna's ability to maintain relationships with customers and suppliers and retain its management and key employees, (ii) changes in applicable laws or regulations, (iii) changes in the market place due to the coronavirus pandemic or other market factors, (iv) and other risks and uncertainties disclosed from time to time in Akerna's filings with the U.S. Securities and Exchange Commission, including those under "Risk Factors" therein. You are cautioned not to place undue reliance on forward-looking statements. All information herein speaks only as of the date hereof, in the case of information about Akerna, or the date of such information, in the case of information from persons other than Akerna. Akerna undertakes no duty to update or revise the information contained herein. Forecasts and estimates regarding Akerna's industry and end markets are based on sources believed to be reliable; however, there can be no assurance these forecasts and estimates will prove accurate in whole or in part.

SOURCE Akerna

For further information: Press Contact: Georgia Jablon, Communications Manager, Akerna, georgia.jablon@akerna.com, (904) 305-6454

Jessica Billingsley

Akerna

Jessica Billingsley serves as Akerna’s Chief Executive Officer. In June 2019 she became the first CEO of a cannabis ancillary company to be listed on Nasdaq. She co-founded MJ Freeway in 2010, where she served as President until April 2018, and later as the CEO until MJ Freeway was acquired by MTech to form Akerna. In 2015, she was named as one of Fortune’s Most Promising Female Entrepreneurs, in 2018, she was named one of Inc. Magazine’s 100 Female Founders, and in 2019, she was named to Entrepreneur’s inaugural list of 100 Powerful Women.

Prior to MJ Freeway, Jessica earned her degree in Communications and Computer Science from the University of Georgia and later became CEO and founder of Zoco, a technology services firm with clients across the United States. With 20 years of technology and systems experience in rapidly scaling businesses, Jessica is a highly regarded executive in both the tech and cannabis space.

Ray Thompson

Chief Operating Officer

Ray Thompson is the Chief Operations Officer at MJ Freeway. He has 15+ years of corporate management experience including operations, sales, and talent management. From 2008 to 2016, Ray served as the Senior Vice President of VisionLink, a multiagency humanitarian software platform. From 2016-2018, Ray was Head of Customer and Sales Operations at Gloo, a people development platform. With 20+ experience in software systems, Ray specializes in the meeting the unique needs of high growth technology companies and helping them scale.

Ruth Ann Kraemer

Chief Financial Officer

Ruth Ann leads MJF’s financial operations. From 2012 to 2018, she served as CFO of Tempo Financial Holdings, Tempo Financial US Corp, and Unidos Financial Services, subsidiaries of Catalina Acquisitions. From 2010 to 2012, she worked for Linc Energy Operations as Divisional CFO. Prior to that, Ruth Ann was CFO for Allegro Multimedia, and has held various financial roles throughout her career. She was certified as a CPA in 1985.

Mark D. Iwanowski

Global Visions-SV, Inc.

Mark D. Iwanowski is the Founder, CEO and President of Global Visions-SV, Inc. He was previously a Managing Director with Trident Capital, Cleantech and served as Senior Vice Presential Global IT and CIO for Oracle Corporation. Mark also held executive positions with Raytheon and was principal at three successful startups—Applied Remote Technology, Quantum Magnetics, and Neohapsis. He earned his MBA from National University and California Institute of Technology, and B.S. in Engineering from the University of Pennsylvania.

Emery Huang

Batu Capital

Emery Huang is senior partner at Batu Capital, which is a multi-family office managed by Emery and Evan Huang. Batu looks for opportunities in cryptocurrency, cannabis, and big data that constitute either game-changing technologies or are late-stage/pre-IPO enterprises that have built wide economic moats. Prior to Batu, Emery was senior partner at Titan Capital.

Matt Kane

Green Shades Software

Matt Kane is the Co-Founder, Board Member, and former Co-CEO from 2005-2019 of Greenshades Software. He is also a Co-Founder and Board Member of Welltality, where he served as CEO from 2014-2018. Matt’s background is in building, growing and scaling software companies. He has been a member of the MJ Freeway Board of Directors since 2015 and earned his MBA from Warrington College of Business at University of Florida and B.S. in Computer Information Systems from Jacksonville University.

Roger McNamee

Elevation Partners

Roger McNamee co-founded Elevation, an investment partnership focused on the intersection of media and entertainment content and consumer technology. In 1999, he co-founded Silver Lake Partners, the first private equity fund focused on technology businesses. He notably was a key early investor in Facebook, and he released his insights on the social media site in a new book called “Zucked: Waking Up to the Facebook Catastrophe,” published by Penguin Random House.

Tahira Rehmatullah

MTech

Tahira Rehmatullah is President of T3 Ventures, Partner of Big Tent Ventures, and member of the board of directors for Akerna Corp. Tahira has previously held positions at Hypur Ventures, MTech Acquisition Corp., Marley Natural, Privateer Holdings, City First Enterprises, Perry Capital, and Ernst & Young. She is an investor and advisor to numerous cannabis businesses and entrepreneurs, including the advisory board of The Initiative and the Last Prisoner Project, and is dedicated to developing female and minority leadership in the industry. Tahira earned her MBA from the Yale School of Management and BS. in Finance from The Ohio State University. She resides in New York City.

Alex Shah

solo*sciences

Ashesh “Alex” Shah is the founder and CEO of solo*sciences, a leading anti-counterfeiting and supply chain validation company. Mr. Shah founded The London Fund in 2002 and continues to serve on its investment committee. In June 2018, Mr. Shah was appointed Special Advisor to the CEO of Eaze Technologies, Inc., a position which he continues to serve. Mr. Shah is also currently on the board of directors of RevolutionWear, Inc. and EdCast. Mr. Shah’s has 28 years of experience building, integrating, and leading technology-focused companies from concept to an initial public offering and has led successful exits across a range of sectors including: loyalty; category management; data analytics; high-performance computing; payment processing; human resources technology; consumer packaged goods; artificial intelligence and fashion. Mr. Shah holds a Bachelor’s degree in Political Economy from Williams College.

Scott Sozio

Akerna

Scott Sozio serves as Head of Corporate Development for Akerna. He was the CEO of MTech Acquisition Corp., a Nasdaq-listed special purpose acquisition company that merged with MJ Freeway to create Akerna. He is the Co-Founder and Managing Director of Hypur Ventures, a cannabis-focused venture fund and a Partner at Van Dyke Holdings, a family office investment firm. Scott is Director of Hypur Inc., a banking compliance technology business, and Director of Simplifya Holdings, LLC, a cannabis compliance technology business. He received his B.A. in Architecture from Columbia University.